top of page

Instagram Content Creation 2.0 for F&B Industry​




Saturdays, 10:00am - 15:00pm

Total Duration: 4,5h



Almondtree Cakes Cikini


Jl. Cikini Raya No.16, Cikini, Menteng, Kota Jakarta Pusat, Daerah Khusus Ibukota Jakarta 10330

Instagram has helped many businesses get found by people all over the world, including Food and Beverage business. Many restaurants have reaped the benefit of doing marketing through Instagram. What is their "secret recipe? We will learn about it in this session.


Our speaker for this workshop, Fellexandro Ruby (@captainruby) has helped many F&B businesses to improve their strategy in Instagram. So if you have F&B business or planning to open one, join this workshop. @CaptainRuby will share the “secret recipe” in building awesome content for your Instagram, how to use Instagram Story properly, how to work with influencers.



  • Instagram 3.0: An update on the latest change in Algorithm and how the game changes again

  • Diagram Rasa: (1) Engagement check up (2) Aligning your brand and your content

  • Instagram Stories: The basics. Making content that works for Stories

  • Influencers: (1) To use or not to use (2) Tips & Trick

  • (Bonus) Digital Marketing: Using Ads to amplify your brand.



Fellexandro Ruby (@captainruby) - Founder of Wanderbites Studio 

Ruby has been in F&B industry as a food photographer and social media influencer since 2010. His work collaboration includes various major clients such as Kempinski Hotel, Sariwangi Tea, Timberland Watch Professional, Common Grounds Coffee, etc. He also recently worked with Netflix as food photographer to visiting 6 restaurants in 5 different countries. He regularly held workshops out of his passion to help hobbyist & businesses especially startups to create great marketing material online. He does both introductory food/product photography class and an extended intermediate class.


What to prepare:

  • You can bring your gadget or note


Who can join this session:

  • Those who want to know more about Instagram marketing

  • For business owner (Café, F&B), digital agency, marketing professional,

  • For anyone who wants to promote their F&B business using social media


Registration fee:

Early Bird Ticket IDR 650.000/pax (only until 5 July 2018)
Regular Ticket Price IDR 800.000/pax


Price includes food and drinks.



  • Limited seats available and payment confirmation is required

  • First paid, first serve 

  • This session will be conducted in Bahasa Indonesia 

bottom of page